I have been a Ginebra fan since grade school, grade six to be exact. I remember it to be one of the team's greatest years and they were up against another great team, the Alaska Aces. I can't say that I am a fangirl then but now having a basketball player-enthusiast for a husband and a little boy who also loves basketball, I have become more interested to the game, but most especially about the Philippine Basketball Association.
It is exciting to watch the games especially when Ginebra wins but more important is that these athletes are able to show professionalism, teamwork, hard work, and determination. Not mentioning that these athletes and teams also are role models of healthy lifestyle and grooming.
These are also the same reasons why Schick will continue to bring local fans its razors in the intense hoop action of the 40th season of the country's premier basketball league. They continues to be the official razor of the Philippine Basketball Assocation (PBA) to the current PBA's Commisioner's Cup,
Currently experiencing highs in ratings, fans, and followers, the PBA will serve as a perfect avenue
for Schick to share its advocacy towards good grooming and a healthy lifestyle to the millions of basketball fans in the country.
“We are extremely excited about our
partnership with the PBA because this is a league made up of individuals that
pride themselves in staying fit and healthy inside and out,” says Schick OIC - Marketing
Claire Guevarra. “We are working with PBA to spread the message about the
importance of good grooming in a successful career, be it sports related or
not.”
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SCHICK IS THE OFFICIAL RAZOR
OF THE PBA. PBA
Commissioner Atty. Chito Salud (seated right) and Schick OIC- Marketing, Claire
Guevarra (seated left) signs off on a partnership between the country’s premier
basketball league and Schick Philippines. Also present during the event were Schick
Philippines representatives MJ Tiquia, Product manager, Rina Sarmiento,
Marketing Staff, SCHICK SMOOTH LEE and Rhose Montreal, Business Development
Director/Marketing Head, PBA
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Schick aims to promote good grooming
and well-being in more ways than one. Other than Schick samples given away to
PBA fans during select games, PBA fans may enjoy sleek hard court action
closely through Schick ‘Smooth Moves’ instant replays.
“Schick’s partnership with the PBA
brings together two brands that carry a positive image and shares it to its
patrons. While the PBA prides itself in harboring the country’s best talents in
the game today, Schick supports the league by keeping its stars looking good
and feeling fresh on and off the court with its products and advocacies,” says
Schick Product Manager MJ Tiquia.
Similar to the PBA, Schick has been
touring cities and partnering with local government units to spread the brand’s
advocacy within the barangay level since 2012. With its “Suaveng Ahit, Gwapong
Schick Barangay Tour”, the brand reaches out to communities promoting healthy
living through various activities such as grooming seminars, clean-up drives,
dance-offs, and of course, basketball.
The Schick brand offers a line of
shaving products designed to help provide an effortless, refreshing, and
liberating shave. Its core product, the Exacta 2 disposable
razor,features two ultrathin blades, a non-slip rubber handle, and a push-clean
button that swiftly cleans debris between blades for hassle-free cleaning and
easier shave. The Schick Exacta 2 razors
ultra slim head aims to target hair in hard to reach areas leaving a
smooth shave.
Catch more
on-court hoop action with Schick as the PBA’s Commissioner’s Cup games live or
on air on TV5 and Aksyon TV daily (except Mondays and Thursdays).
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For more information on
Schick Philippines including its latest products and promo visit www.schick.com.ph or like its Facebook page at www.facebook.com/schick.ph. Also follow Schick Philippines on Twitter,
Instagram, and YouTube.